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Real Estate Native. Fluent In Tech.

PropTech Insights helps companies shaping the future of real estate make sense of what is next — and move faster, with clarity. Where data, product and property meet.

8+
Clients
6
Services

Trusted by the
Builders of Tomorrow.

From high-growth PropTech startups to established real estate platforms — we partner with the teams reshaping the built environment.

Where Strategy
Meets Execution.

01

Product Strategy & Leadership

Defining, prioritising and delivering tools and platforms that support real business goals. From vision to working product. We assess your current systems, identify gaps and opportunities, and create a prioritised plan that aligns technology investments with your growth objectives. Whether you are a PropTech startup, brokerage or enterprise platform, we build strategies that deliver measurable ROI.

Tech AuditRoadmappingROI Analysis
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02

Process & Workflow Design

Simplifying how work gets done across sales, operations and delivery to save time and reduce friction at every stage. We help you modernise legacy processes, migrate from manual workflows to digital systems, and improve the client experience from end to end. Our approach ensures minimal disruption while maximising adoption across your team.

Process DesignChange ManagementClient Experience
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03

Data & Decision Systems

Building frameworks that turn data, spatial insight and automation into tangible, measurable business value. We design reporting frameworks, implement analytics dashboards, and create data-driven decision-making processes that give your leadership team clear visibility into performance, conversion rates, and operational efficiency.

AnalyticsReportingData Strategy
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04

Go-to-Market & Partnerships

Translating strategy into growth through disciplined execution and strong commercial relationships that compound. We help PropTech companies and real estate businesses launch products, enter new markets, and build partnership ecosystems that drive sustainable revenue growth and competitive advantage.

Market EntryPartnershipsGrowth Strategy
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05

Team Structuring & Enablement

Aligning people, roles and accountability to keep teams focused, effective and rowing in the same direction. From organisational design to hiring strategies, we help real estate and PropTech firms build the right team structures, define clear ownership, and create enablement programmes that accelerate performance.

Org DesignHiring StrategyTeam Performance
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06

Strategic Advisory

Helping leadership teams navigate change, make better decisions and execute with confidence across the built environment. Drawing on experience from senior product roles at EG (Estates Gazette) and years of PropTech consulting, we provide independent, expert guidance on technology strategy, vendor evaluation, and digital transformation.

Board AdvisoryVendor EvaluationDigital Transformation
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Our Process

Embed. Map.
Design. Deliver.

We embed inside your team, map how things actually run, and design lean solutions that connect strategy to delivery. The aim is clarity, alignment and momentum — and every project starts with one question: what will make the biggest difference, fastest?

01
Discovery
We start by understanding your business, your team, and where you are today. Through stakeholder interviews, process mapping, and technology audits, we build a clear picture of what's working and what isn't.
02
Strategy
Based on what we find, we design a prioritised roadmap that aligns technology investments with your commercial goals — focusing on quick wins and long-term value.
03
Implementation
We work alongside your team to execute the plan — whether that means selecting and integrating new platforms, redesigning workflows, or building custom solutions.
04
Optimisation
After launch, we measure results against KPIs, gather feedback, and iterate. The goal is continuous improvement and sustained competitive advantage.

About Michael
Marciano.

Real estate is being rebuilt from the ground up by data, automation and AI. PropTech Insights helps the companies shaping that change make sense of what is next and move faster with clarity.

With over 15 years at the intersection of real estate and technology, including senior product roles at EG (Estates Gazette) — part of the CoStar Group — Michael has led product strategy, built and scaled platforms, and helped teams navigate complex technology decisions across the built environment.

Michael is also the host of the Pixel Chasing podcast, where he explores PropTech trends, interviews industry leaders, and shares insights on real estate innovation. His focus on workflow automation, technology strategy, and digital transformation means he understands the unique challenges of scaling real estate operations.

We operate where data, product and property meet — helping teams build systems that scale, decisions that stick, and products that perform.

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"Real Estate Native.
Fluent In Tech."
We embed inside your team
Map how things actually run
Design lean, practical solutions
Connect strategy to delivery
Measure what matters

Latest Thinking

Common Questions

PropTech consulting is a specialist advisory service that helps real estate and property technology companies adopt, implement, and optimise the right strategies and systems. A PropTech consultant bridges deep real estate expertise with technology strategy — helping firms build better products, automate workflows, use data effectively, and scale with confidence.

We work with any business touching real estate and property technology — from high-growth PropTech startups and data companies to established platforms, agencies, brokerages, and lenders. If you are building, scaling, or transforming something in the built environment, we can help.

Every engagement starts by embedding with your team to understand how things actually work. We map operations and workflows, identify where the biggest gains are, then design lean, practical solutions and help deliver them. The aim is always clarity, alignment and momentum.

Yes. While PropTech Insights is UK-based, we work with companies globally. Real estate and technology challenges are universal, and our approach — embedding, mapping, designing and delivering — translates across markets and geographies.

Simply email Michael@PropTechInsights.com to start a conversation. We will discuss your goals, challenges, and how we might help — no commitment required.

Ready to Start?

Let's Build
what's next, together.

Michael@PropTechInsights.com